New! World Dairy Expo will celebrate its 50th anniversary in 2016, and to celebrate this milestone, journalists have collaborated to create a historical book reminiscing on 50 years of Expo memories. The...
From rag tents to the modern-day Exhibition Hall, Gilbert nurtured the trade show. Among Gilbert’s innovations that continue to this very day are the Exhibitor Policy and Guidelines, the Commercial...
Born from the desire and dreams to have a world-class dairy show, World Dairy Expo has developed into the world’s most-respected and most-renowned dairy event. That is largely due to innovative steps...
Bringing the "world" to World Dairy Expo by Corey Geiger, Managing Editor The Allen Hetts Family. If World Dairy Expo had a founding family, it was Allen Hetts, his wife, Doris, and their children. While...
They bet the farm to save World Dairy Expo. Talk about dedication. The founding fathers of World Dairy Expo literally bet the farm - to the tune of $100,000 - just to save the show in its third year. Sounds...
A calf flies in to promote Dairy Expo. Call it the original World Dairy Expo road show. After a rocky start, World Dairy Expo was rebranded in just its third year and it needed a public relations campaign....
It took vision to build World Dairy Expo by Corey Geiger, Managing Editor In their own words. In full-color commentary. That is what you will hear in this historic 8-minute audio clip detailing the movers...
Foreshadowing the demise of Waterloo, Expo visionary Alan Hetts took a leap of faith in Madison, Wis. We Need A Show chronicles that story and how Expo has developed over the past 50 years
World Dairy Expo will celebrate its 50th anniversary in 2016, and to celebrate this milestone, journalists have collaborated to create a historical book reminiscing on 50 years of Expo memories
Widely respected in purebred dairy cattle circles, Allen Hetts led the effort from his Fort Atkinson-based Crescent Beauty Farm with support from Gene Nelson, Gray View Farm. Brown Swiss breeder Howard...